Page 79 - CMMU Annual Report 2022

3. Pimpa, N. (2021). Gender Inclusion in Entrepreneurship Training. Paper presented at The
14th Asian Academy of Management International Virtual Conference 2021, Malaysia
(Virtual), 3-5 December 2022.
4. Haider, M., & Shannon, R. (2021). Sustainable Consumption Research: Three Levels of
Analysis. Paper presented at The Tenth Annual International Conference on Consumer
Research and Marketing: Frontiers of Theory, Method, and Practice (CLSG), Bangkok,
Thailand, 20 November 2021.
5. Watanawongworakula, W., & Shannon, R. (2021). Choice Criteria Among Thais Towards
Choosing an International Master’s Degree Program in Thailand During the COVID-19
Pandemic. Paper presented at The Tenth Annual International Conference on Consumer
Research and Marketing: Frontiers of Theory, Method, and Practice (CLSG), Bangkok,
Thailand, 20 November 2021.
6. Balikciolglu, B., Shannon, R., & Moschis, G.P. (2021). Effects of Disruptive Family Events
on Compulsive Buying of Young Adults Using the Life Course Approach. Paper presented at
The Tenth Annual International Conference on Consumer Research and Marketing:
Frontiers of Theory, Method, and Practice (CLSG), Bangkok, Thailand, 20 November 2021.
7. Pellegrino, A., & Shannon, R. (2021). The Mediation of Attitudes Towards Social Media
Content and Social Media Engagement on the Relationship Between Materialism and
Negative Consumption Behaviors. Paper presented at The Tenth Annual International
Conference on Consumer Research and Marketing: Frontiers of Theory, Method, and
Practice (CLSG), Bangkok, Thailand, 20 November 2021.
8. Thanasrivanitchai, J., Shannon, R., & Moschis, G.P. (2021). Using Self Esteem to
Moderate Goal Disengagement Strategies to Explain Older Consumers’ Low Use of the
Internet. Paper presented at The Tenth Annual International Conference on Consumer
Research and Marketing: Frontiers of Theory, Method, and Practice (CLSG), Bangkok,
Thailand, 20 November 2021.
9. Tansurat, P., & Gerdsri, N. (2022). Technology Acceptance of Digital Bag Tag for Airline
Passengers. Paper presented at The lEEE Technology and Engineering Management Society
Conference: Asia Pacific, Bangkok, Thailand, 19-20 September 2022.
10. Kainzbauer, A. (2022). Embodied Intercultural Explorations. Paper presented at The
EURAM 2022 Conference, Winterthur, Switzerland, 15-17 June 2022
11. Rangsaritvorakarn, N., & Nimsai, S. (2022). An investigation of factors affecting
purchasing decision of premium coffee in Singapore. Paper presented at The 2022
International Conference on Decision Aid Sciences and Applications, Chiangrai, Thailand,
23-25 March 2022.
12. Rangsaritvorakarn, N., Nimsai, S., Fakkhong, K., & Jongsureyapart, C. (2022). An
Experimental Comparison of Classification Algorithms for Premium Beef Customer Buying
Intention. Paper presented at The 2022 International Conference on Decision Aid Sciences
and Applications, Chiangrai, Thailand, 23-25 March 2022.

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