Page 17 - Annual Report 2008

Research and Publications

การวิจัยและสิ่งพิมพ์

Kantabutra, Sooksan (2008) Vision Effects in Thai Retail Stores: Practical Implications, International Journal of
Retail & Distribution Management, Vol. 36,(4), 323-342. Indexed in SCOPUS

Kantabutra, Sooksan (2008) What Do Ee Know About vision?, Journal of Applied Business Research, Vol.
24(2), 127-138. Indexed in SCOPUS

Kantabutra, Sooksan. and Avery, G.C. (2007) A Quest for Effective Vision: Evidence from Australia,
International Business and Economics Research Journal, Vol. 6(10), 1-12.

Kouwenberg, Roy and Ziemba, W.T. (2007), Incentives and Risk Taking in Hedge Funds, Journal of Banking
and Finance, Vol. 31, 3291-3310. Indexed in ISI-WOS (journal impact factor 2007: 0.753), Indexed in SCOPUS

Kuan, H. H, Bock, G.W., and Vathanophas, Vichita. (2008) Comparing the Effects of Website Quality on
Customer Initial Purchase and Continued Purchase at e-commerce Websites, Behaviour and Information
Technology Journal, Vol. 27(1), January-February, 3-16.

Petison, Phallapa and Johri, L.M. (2008). “Managing Local Employees: Expatriate Roles in a Subsidiary”,
Management Decision. Vol. 46(5), 743-760. Indexed in ISI-WOS, SCOPUS

Petison, Phallapa and Johri, L.M. (2008). “Dynamics of Manufacturer-supplier Relationships in Emerging
Markets: The Case of Thailand”, Asia Pacific Journal of Marketing and Logistics. Vol. 20(1), 76-96

Rungruang, Parisa and Donohue, R. (2007). Transferability of Skills and Education and Thai Academics’
Organizational Commitment, Asia Pacific Journal of Education, Vol. 27(2), 171-187

Rungruang, Parisa (2007). The Three-component Model of Organizational Commitment in Thailand, TMC
Academic Journal, Vol. 2(2): 55-70

Shannon, Randall and Mandhachitara, R (2008), Causal Path Modeling of Grocery Shopping in
Hypermarkets, Journal of Product and Brand Management Vol.17 (5), 327-340. Indexed in SCOPUS

Shannon, Randall (2007). Retailing – Letter from Thailand, Oxford’s European Retail Digest, Fall, Vol. 53:55-56.

Shannon, Randall, Mandhachitara, R. and Hadjicharalambous, C. (2007), Why Private Label Grocery Brands
Have Not Success in Asia, Journal of Global Marketing Vol.20 (2-3), 71-87

Virasa, Thanaphol. (2007). A Gap-analysis Model for Identifying Effective Government Support for New
Technology-Based Firms (NTBFs) in Thailand, International Journal of Technoentrepreneurship, Vol. 1(2),
165-182.

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